Daily StoicPlanning for success

I have a book called The Daily Stoic by Ryan Holiday & Stephen Hanselman – it was given to me by my Accountancy Coach, and it has 366 Meditations on wisdom, perseverance, and the art of living.

“BE the person you want to be”

It has a wisdom per day and one over the weekend was entitled “Be the person you want to be”.  This is very relevant to us as business owners as it talks about deciding what kind of person you want to be, then do what you have to do to achieve it.  The example it gives, is an athlete and how they first have to choose the sport and then go away and put the effort in by training hard to perfect their sport.

The example given is an archer, who is highly unlikely to hit a target they did not aim for, the same goes for you, whatever your target is.

I think the parallels to business are obvious here, if you don’t know where you are going and have a written down plan, then take action you are never going to achieve your goals and potential.  We live in a world where we are told you can achieve anything you want, and whilst in a lot of cases (not all) this is true you still have to put the work in, putting many hours of practice, through hard work and toil to achieve whatever it is you want.

The article It goes on to say spend some time – real, uninterrupted time thinking on what’s important to you, what your priorities are.  Then, work towards that, it really isn’t enough to wish and hope.  One must act and act right.


Now is a good time to reflect and Plan as we start to come through Covid-19

As 2020 and the early months of 2021 were extremely hard for a lot of business owners due to the Covid-19 pandemic, it was completely unique and unprecedented.  In many cases it has completely blown them off course and affected any plans they may have had.  Maybe it is time for some serious reflection and doing things differently.

Some of the most successful business owners in the UK are ready to hit the ground running and move forward quickly as consumer confidence is returning.  The reason they are able to do that is they have a clear Written plan with carefully thought-out actions, goals, and clearly defined milestones to achieve that goal.

A written down Plan

We find that the most successful business owners we work with have a Written down business plan -it doesn’t have to be onerous, in fact a one page carefully thought-out plan is sufficient!  We offer a half-day session for our clients where they can come in and do a Face-to-Face session (or a zoom session if they prefer) where we will guide them through the process and at the end of it, they will have a plan that will have their: –

  • Purpose
  • Vision
  • Values
  • Key Performance Indicators
  • Ideal target Client defined
  • Value proposition for customers
  • Opportunities
  • Vulnerabilities/Threats
  • Most critical challenge
  • High level budget figures for the year
  • Goals broken down into 90 days actions
The Sat Nav for your business

In order to be successful in business, you need to know where you are currently and where you are going, and this one-page plan makes it super clear to and helps you to focus on it in order to hit the ground running.


We normally offer these planning sessions at £1499+ Vat, but for a limited time to help business owners get back on their feet we have a limited number available on a first come first served basis at £1197+Vat.

If you’d like to take advantage of this, whizz an email in to profitgrowth@kmaaccountancy.co.uk and one of the team will be in touch to book in the session.  Be quick though as there is only a limited number and the offer ends on midnight 12th May 2021



It is important that you take professional advice before making any decisions based on the information that you learnt here. While every effort has been made to make sure it is accurate it cannot be precisely tailored to your personal circumstances. This article is for general information only and no action should be taken, or refrained from, as a result of this information.  Professional advice should be taken based on specific circumstances in each individual case.  Whilst we endeavour to ensure that the information contained in the article is correct, no liability  will be accepted by KMA Accountancy which is a trading name of Kim Marlor Associates Ltd or damages of any kind arising from the contents of this communication, or for any action, inaction  or decision taken as a result of using any such information.

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