J is for JourneyThe A to Z of Profit Growth – J is for Journey


It’s time for the next A to Z of Profit Growth… This week J is for Journey!

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KMA The A to Z of Profit Growth – J is for Journey

That’s it for this week’s edition. Watch out for next weeks episode.

If we can help with anything included in this edition or if you’d like to talk to us about anything Accountancy or Business development, then call us now on 0161 410 0016.


Hi, it’s Kim again, with your next profit growth advice installment. J is for journey, your customer’s journey. One of the most important aspects of your business is your customer journey. It could determine whether they purchase your product or service or not. There are so many ways of reaching out to your customers during this journey. So sit down and plotting all of your potential touch points is definitely a worthwhile task. You’ll gain more interaction, more opportunities to speak to them about other products, more sales and better retention. And it’s so easy to do. It can be anything from sending them a birthday card, to introducing a keep in touch call. Customers who feel cared for buy more. Good luck. See you soon.


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